Buying a mattress feels like a big commitment, and for some people, commitment is a nightmare. Casper will show the world that commitment can be a dream with Love at First Night, a campaign designed to give buyers the chance to sleep on the big decision.

Enter: The Casper Hotel

Featuring dreamy amenities like a Beauty Sleep Bar

And merch that puts guests in the mood — to snooze.

With 𝚋̶𝚒̶𝚕̶𝚕̶𝚋̶𝚘̶𝚊̶𝚛̶𝚍̶𝚜̶ bedboards that help sell the dream of commitment